Have You Met Pepe? UW, King County Launch New Campaign Offering Free Confidential HIV Testing to Latino Men
Seattle, WA – Project Pepe, a new social impact campaign focusing on free confidential HIV testing for Latino men 18-25 years old was recently launched in the Seattle area through a National Institutes of Health grant to the University of Washington and King County.
Pepe’s mission is to draw attention to the importance of HIV testing, education and prevention in Latino communities. The campaign’s theme is “Test & Enjoy Life.” (Hazte la prueba y disfruta la vida.)